It may seem strange, but surveys we conducted
recently, revealed that many internet marketers, newbies and opportunity seekers don't seem to
understand the concept or power of branding.
So, Let me state this clearly...
If you want to PROFIT online, BUY
and BRAND every good Product that allows you to do this!
Here's why...
When you BRAND a product, ebook, handbook or report, it's YOUR
OFFERS people SEE not the offers of the owner of the product.
If the owner let's you give away the product FREE - even better. That
means thousands of potential buyers could see your offer in a very short time frame.
This is the cheapest form of targeted advertising online. Many business spend
thousands a month on advertising using conventional methods such as safelist ads, banner ads,
classifieds, pay per click, ezine ads and so on. This marketing method is much more
powerful and effective.
Picture this. You give away 50 branded copies of a good product. Those
50 people give away 30 copies each and those 1500 people give away 15 copies.
Your offers and affiliates links could now be seen by 22,500 people and all
you had to do was give away 50 copies of the product with your offer and urls in it.
Branding an existing product is a lot easier than creating a new one from scratch. It
saves you time, effort and money.
My company has spent hundreds of dollars at a time buying branding rights simply because it is
the most cost effective and most powerful advertising we can do.
What kinds of branding are available?
- Sponsorship Branding
Here the owner lets you add your name and URL under a
title like, "This ebook is proudly sponsored by [your name]."
This is useful because there is a link to your website, but it's no where near as powerful as the next
method...
- Sponsorship Message
Branding.
Here the owner lets you add your name and URL under a title like, "This ebook is proudly
sponsored by [your name]", and they also allow you to include a 6 line offer and your url.
The owner usually charges a small fee for this ( anywhere from $47.00 to $97.00) as they need to add
your offer manually and recompile the software specially for you.
This means you have a product with your heading, 4 lines of message copy and your url
on the index page. This gives you a great opportunity to convince the reader and compel them to click
on the link to your website.
This is much more effective but the next method is the real "kick ass" cash generator...
- Sponsorship Message &
Affiliate Links Branding.
Here the owner let's you...
- Add your name and URL under a title like, "This ebook is proudly
sponsored by [your name]"
- They allow you to include a 6 line offer and your url.
- Plus they change all the affiliate links to your affiliate links. This is the
most desirable method as it gives you massive viral advertising power and multiple streams of income.
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The owner usually charges anywhere from $97.00 right up to $497.00
depending on the number of affiliate urls they need to manually change.
Now this might seem like a lot of money but when you need to take into account the tens of thousands
of people you could reach and you remember that these are highly targeted readers because they took
the time to download the ebook, handbook or report, it ends up as the most cost effective advertising
on the planet.
You really can't get more powerful or more effective advertising than this.
The last time we did this with a a product it cost us $500.00 to brand it with all our links. Over a 3
month period we gave the ebook away and earned over $18k. That's the kind of ROI (Return On
Investment) you can often get on this type of advertising.
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Common Objections to Branding.
Objection 1
It COSTS too much!
Some people say that $297.00 for branding is too much money. and, on the surface, it does seem
like a rather large outlay.
But this is a marketing method that can work for you for months and give you tens of
thousands of highly targeted readers. That kind of audience is worth it's weight in gold.
We released this book 48 hours ago and already we have earned substantial commission checks
and the handbook hasn't even kicked into first gear and started viralizing yet. You could be
doing this too with your own branded copy.
Objection 2
There are too many similar books for this to be as effective as it used to be.
This is only partly true. There are numerous ebooks out there. Some great, some not so great.
That cannot be debated. But information is still the most powerful sales generator by
far on the web. That's why it is crucial that you keep offering quality new items
to your readers, contacts, customers.
The newer the item the better. You will give away far more copies of
something brand new than the tired old ones still being circulated.
The New JPE Handbook for Success deals with the changing times. What worked last year won't
necessarily work this year. You need to constantly stay on top of changing trends if
you want to succeed. We show you how to do that.
In "How to Succeed Anytime You Want" we give you the most powerful way
to earn money by giving away your own personalised BRANDED copy of the handbook.
Click Here to order your branding now
To Your Success
Phil Basten
JPE Advertising
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